Could Netflix shake up the game by becoming the unexpected host for NFL’s Christmas Day matchups? Let’s dive into this intriguing possibility that could change the way we experience football during the holiday season. Let the discussion begin!
Weeks ago, TV network executives were eagerly anticipating the release of the NFL’s 2024-25 schedule. However, the league surprised everyone by delaying the schedule release to May 15. It has now come to light that the delay was caused by high-stakes negotiations between the NFL and Netflix regarding their planned Christmas Day games.
Netflix Emerges as a Bidder for the NFL’s Christmas Day Games
According to multiple sources, Netflix is likely to carry the two NFL games scheduled for December 25. Although the deal has not been finalized yet, it is one of the main reasons behind the schedule delay. Boomer Esiason was the first one to talk about Netflix’s Christmas plans on his radio show.
A Brand-New Deal for Netflix
Unlike traditional TV networks, Netflix’s involvement in carrying NFL games would require a different approach. The streaming giant is known for its docuseries, the WWE deal, and one-off events like the recent Tom Brady roast and tennis and boxing matches. While this would be a new venture for Netflix, it does not indicate a complete shift towards live sports.
Benefits for the NFL
The NFL sees the opportunity to strengthen its relationship with Netflix, the world’s biggest streaming platform. Historically, the NFL has aimed to get new outlets addicted to its games, successfully growing ESPN, Fox Sports, DirecTV, and more. The addition of Netflix as a potential bidder helps maintain the league’s demand and keeps TV rights fees high, as seen with its NFL Network launch.
Unanswered Questions for Netflix
Netflix still has many details to figure out regarding its Christmas Day games, such as who will produce the games and how much they will pay. Amazon previously paid $100 million for the exclusive rights to a single game. It remains to be seen if Netflix will pay double for two games and the chance to own Christmas Day. Other league executives are eagerly watching, hoping that Netflix’s entry into the live sports arena becomes a gateway for more streaming platforms to join.
In conclusion, Netflix could be the surprising new home for the NFL’s Christmas Day games. While the deal has not been finalized, it represents an intriguing opportunity for both Netflix and the NFL. As negotiations continue, the sports and streaming industries will be watching closely to see how this partnership unfolds.